“When farmers want to innovate, they’re not always given the support they need and their voices go unheard. I want to use my voice to advocate for a better deal for farmers as well as consumers, and encourage more farmers to do the same.”


At Annabel’s Deliciously British, what we leave behind matters as much as what we produce which is why we are so committed to achieving top-notch quality with a sustainable, local supply. We believe in a better future for British farmers, producers, and consumers alike.

To achieve it, we believe that growers need the space to be more dynamic – to follow trends, supply what consumers want, and be creative, filling the gaps in the market that consumers don’t even know exist.

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